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| Hyman JonathanChief Technology Officer | Sell | 285,000 | $12.9M | Tue, Oct 20 |
| Hyman JonathanChief Technology Officer | Sell | 10,000 | $300.4K | Thu, Oct 15 |
| Hyman JonathanChief Technology Officer | Sell | 32,680 | $1.1M | Thu, Aug 27 |
| Hyman JonathanChief Technology Officer | Sell | 9,320 | $308.7K | Thu, Aug 27 |
| McDonnell Edward M.Chief Revenue Officer | Sell | 23,927 | $748.7K | Mon, Aug 24 |
| Hyman JonathanChief Technology Officer | Sell | 10,000 | $310.4K | Mon, Aug 24 |
| McDonnell Edward M.Chief Revenue Officer | Sell | 5,805 | $184.3K | Mon, Aug 24 |
| Malik AsthaChief Business Officer | Sell | 7,530 | $228.6K | Wed, Aug 19 |
| Malik AsthaChief Business Officer | Sell | 7,794 | $224.0K | Wed, Aug 19 |
| Hyman JonathanChief Technology Officer | Sell | 6,925 | $210.3K | Wed, Aug 19 |
| Hyman JonathanChief Technology Officer | Sell | 2,288 | $65.8K | Wed, Aug 19 |
| Malik AsthaChief Business Officer | Sell | 400 | $12.3K | Wed, Aug 19 |
Salesforce’s fair value estimate has shifted from US$281.08 to US$287.08, a modest adjustment that reflects updated assumptions in the current analyst models.
Key TakeawaysSalesforce agreed to buy Braze for about $5. 66 billion in enterprise value, paying $47.
Does Braze, Inc. (BRZE) have what it takes to be a top stock pick for momentum investors? Let's find out.
Salesforce is acquiring Braze in a massive all-cash deal. Learn why taking your profits now might be the smartest move.
Salesforce said it intends to acquire Braze (NASDAQ:BRZE), a customer engagement platform focused on real-time and mobile communications, in a transaction valued at approximately $5.66 billion in enterprise value.
Braze has surged onto investors' screens after a rapid share price run, and the question now is whether the current US$45.68 level is properly supported by the cash flows its business can generate over time.
The latest analyst update for Braze lifts the Fair Value Estimate from US$36.25 to about US$40.54 per share, which now sits closer to the agreed US$47.50 cash offer from Salesforce.
Salesforce Inc (NYSE:CRM, XETRA:FOO)’s US$5.7 billion acquisition of Braze should strengthen its position in marketing technology, but the deal risks raising fresh questions about the software giant’s ability to deliver organic growth, according to UBS.
For questions about this article or underlying research, email [email protected].
Salesforce's $5.66 billion all-cash deal to buy Braze at a 58% premium is expected to close in fiscal 2028, pending antitrust review, as it builds real-time data infrastructure for Agentforce.
The acquisition is expected to close in Salesforce’s FY 2028, pending approval from Braze shareholders and regulatory authorities.